Speciality Food Magazine June 2024

10 PRODUCT NEWS Take stock with our new food and drink round-up @specialityfood Nostalgic newflavour from Fairfields Farm Artisan crisp maker, Fairfields Farm, has added to its award-winning line-up with an exciting new flavour, in response to consumer demand. The Prawn Cocktail variety taps into a growing desire from shoppers for nostalgic, traditional flavours. Suitable for vegans, and made using potatoes from the family farm in North Essex, the crisps are dusted with a carefully selected range of seasonings including tangy vinegar and sweet tomato for a piquant, but creamy and savoury finish. Co-founder, Robert Strathern, has been rooting for the new addition for some time, and says he is thrilled to finally bring one of his favourite flavours to life. “Consumers are craving the flavours of yesteryear, so we decided that now was the ideal time to launch another much- loved classic,” he explains. “Conforming to our promise of meat and dairy-free crisps, the recipe development team has really pulled it out of the bag. Prawn Cocktail is a personal favourite of mine and I’ve always had it in my head to launch this flavour, so I’m delighted that the idea has come to fruition.” Both 40g and 150g formats are available. fairfieldsfarmcrisps.co.uk Corn snacking brand launches new flavour Love Corn has added to its ever-growing, popular range of crunchy snacking corn with a new flavour – Sour Cream & Chive . Available in various sizes, the fibre-rich corn bites are low in sugar, gluten free and vegan. Co-founder, Jamie McCloskey, says, “Not only are we famous for our crunch, but also for our fantastic flavours that we lovingly create. With the launch of Sour Cream & Chive we’re turning up the volume on taste, providing the UK’s best tasting sour cream flavour to date. With 50% less fat than crisps, this new flavour offers a better for you option, whilst still packing a punch!” lovecorn.co.uk Mr Organic expands range with sauces Mr Organic, which started its journey on a tomato farm in Pontinia, Italy, has expanded its range, introducing four new tomato sauces, made in-house by chef Andrea, using the brand’s own tomatoes, cooked within five hours of harvesting . Smooth Basicilo and Smooth Bolognese join the Smooth Pasta Sauce line, while the Authentic Italian range has expanded to include Mushroom Ragu and Aubergine Ragu. The sauces contain no added sugar, relying on the natural sweetness of sun-ripened tomatoes. Brand manager, Stephanie Lee, says, “Our Healthier Choice Basilico and Bolognese are classic sauces that are popular with families. We wanted to expand our pasta sauce range to make deliciously smooth sauces that will be suitable for even the fussiest of eaters. Now is the perfect time to launch tomato pasta sauces since this is the time when people get into the spirit of tomato season.” The sauces are available in a 350g glass jar format. mr-organic.com