Snack Buyer July 2024

25 specialityfoodmagazine.com NUTRITIONAL SUGAR CONTENT IS THE MOST SOUGHT-AFTER INFORMATION CONSUMERS ARE LOOKING FOR ON-PACK FMCG GURUS MARIGOLD POPCORN PLUS This fibre-rich vegan popcorn is seasoned with Marigold’s Engevita Nutritional Yeast for a cheesy taste. It’s high in Vitamin B12 and Vitamin D and is just 94 calories per bag. marigoldhealthfoods.co.uk PEP & LEKKER BAKED SEED SNACK BITES – ROSEMARY Gut-friendly, lightly baked, fibre and protein-packed bites with no added sugar. These snacks are also free of the top 14 allergens. pepandlekker.com WAVY WONDERS SEAWEED & SEED SNACKS – WILD GARLIC & YOGHURT A Nordic-style snack, combining nutritious seaweed and seeds with a unique seasoning. Each pack contains nearly 6g of fibre and 4.7g protein. wavy-wonders.com HFSS COMPLIANT To meet government guidelines, HFSS compliant products must adhere to low fat, sugar and salt criteria. HFSS has driven huge change in the snacking industry, with new products being introduced on a regular basis, making it an exciting space to keep an eye on. Consumers are engaging with, and trying, snacks that they feel will help them remove excess HFSS from their diets. PRODUCER SPOTLIGHT Snackable biscuits brand, Good Guys Bakehouse, does not do things by halves. With savoury biscuits ripe for rejuvenation, the brand is redefining the category, filling a gap in the market for healthier, snackable savoury biscuits that taste great too. Since launching in 2023, Good Guys Cheddar Biscuit Melts (which are baked with more cheese than the leading cheese biscuit brand but with only 5 calories per biscuit) has become one of the strongest brand launches in savoury biscuits for years, attracting younger, healthier shoppers in the process. goodguysbakehouse.co.uk GOOD GUYS BAKEHOUSE PROTEIN Consumers are seeking out high quality protein – be that in the shape of pulse-packed snacks or meals, meat snacks, or even collagen products. Protein is especially a buzzword amongst sporty folk looking to replenish and promote muscle growth, and peri-menopausal and menopausal women who want to replace collagen lost due to hormonal changes. Cereal bar-type meal replacement snacks aren’t really cutting it anymore, with a preference for natural, less processed ways to meet protein requirements. THE MAD BUTCHER CHILLI PORK Gourmet, high protein salami snacks, with 170g of pork per 100g of product. Seasoned with chilli, paprika and pepper. shop.madbutcher.co.uk OLIVES ET AL LAPSNACK HABAS PICANTE High protein roasted broad beans, in an a ddictively spicy crunchy coating. Perfect for nibbling with a glass of wine. olivesetal.co.uk BUCK N BIRD SALAMI CRISPS Suitable for keto and gluten-free diets, these delicious, air-dried high protein salami crisps contain 246g of premium salami per 100g. bucknbird.com HEALTHY SNACKING WILL BE LED BY DEHYDRATED FRUIT AND VEG , LEGUMES AND INDIAN FLAVOURS OR SPICING JENNIFER EARLE, FOOD INNOVATION CONSULTANT