Cheese Retailers April 2024

specialityfoodmagazine.com 31 helps focus the customer verymuch more on what we are offering and why we are different.” “I don’t think one rule fits all with a specialist shop,” continues Dawn. It’s been very important for The Cheese Box to stay very focused on its message of selling British cheeses and offering great local Kent and Sussex cheeses.” By offering a range of ways to get this message across, The Cheese Box has flourished. “We have a great following with cheese wedding cakes and we have always used collaboration to keep momentumgoing with pop ups, cheese BEST-SELLING CHEESES ALSOP &WALKER MAYFIELD A deep, creamy Swiss-style cheese. This is always popular in the counter due to its style, locality and dramatic visual. alsopandwalker.co.uk LYBURNVINTAGE OLDWINCHESTER A 24-36month old Gouda recipe. Full of nutty toffee-like flavours. lyburnfarm.co.uk KINGCOTT DAIRY KENTISH BLUE An unpasteurised blue cheese with a crumbly and yet creamy texture to the paste. kingcottdairy.co.uk SUSSEX HIGH WEALD DAIRY DUDDLESWELL EWE An organic ewes milk cheese. Light and nutty, it is amust in our offering of recipes with alternativemilks. highwealddairy.co.uk tastings, a cheese bar and all the fun things. Our original delivery of The Cheese Box has stood its ground and this is still a great way to have a personal service.” Sticking to the cheeses that Dawn and the local area have a genuine connection with has been key to the success of the business. “Over the years I’ve worked alongside new and developing cheesemakers who have been creating a diverse range of recipes, and it is mostly these cheeses as the extras to the traditional regional makes that I love to supply to the customers – having aged and got them just right. It is very easy to over diversify and always stock famous cheeses or overstock the counter. We have found and championed cheeses that work for us and we absolutely love.”

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