Cheese Retailers April 2024

16 @specialityfood LOCATION: BURY ST EDMUNDS, SUFFOLK FOUNDED: 2022 FOUNDERS: FRANCISCO AND SABINA PERELLO The CheeseHole E verybody reading this will know the amount of passion, dedication and bravery required to set up and run a successful independent cheese business, but husband and wife teamFrancisco and Sabina Perello – founder-owners of The Cheese Hole in Bury St Edmunds, Suffolk –went above and beyond even that when setting up their establishment. “We initially sought to purchase an existing business, but we want our customers to feel at ease and relaxed, and to have some fun.” Thankfully, there are plenty of cheese lovers in the local area keen to flock to The Cheese Hole. All are looking for clear quality and provenance, while many have gluten, lactose or cow’s milk intolerances and are glad of the shop’s wide range of products which are suitable for them. Unparalleled customer experience Research is key to the successful education and enjoyment of customers, and Francisco and Sabina spent seven years honing their skill to understand The Researchers BEST-SELLING CHEESES ISLE OF MULL TRADITIONAL FARMHOUSE CHEESE A hard Scottish cow’s milk cheese, savoury and boozy. isleofmullcheese. co.uk HOFKAESERIE KRAUS ALP BLOSSOM A sweet semi-hard cow’s milk cheese with a rind of meadow blossoms and herbs from Bavaria. hofkaeserei-kraus.de SUFFOLK BLUE A soft blue cheese with a seasonal light blue vein – lately tasting like a bright lemon curd. suffolkcheese.co.uk EAST ANGLIA