Artisan Essentials 2025

ARTISAN ESSENTIALS specialityfoodmagazine.com 35 collagen and fibre will be the liquids on everyone’s lips,” the retailer reveals. “It’s impossible to ignore the trend at food and beverage shows,” says Whole Foods Market. “You’ll find popsicles with electrolytes, sparkling coconut water, chlorophyll water and even protein water. New players are emerging in the space, like cactus waters that contain experience than a wine or beer, and more refined than a spritz, yet not as extravagant as a cocktail.” Port and tonic and espresso with tonic are two trends to watch in this space. 4 Spritz culture “Every summer there’s a spritz cocktail that makes a lot of noise,” says George. “The Hugo has been the most notable, but we’re also seeing drinks withmore unconventional and complex flavours become a popular aperitivo option. In 2025 – as consumers get more adventurous –we have our eyes on a limoncello spritz becoming the go-to sundowner. 5 Water with a twist Water is no longer just water, says Holland & Barrett, which says it’s seeing a sharp incline in innovative products to aid H20 intake. “Adaptogen-enriched kombuchas combining both hydration and functionality, and water with WE’RE SEEING DRINKSWITHMORE UNCONVENTIONAL AND COMPLEX FLAVOURS BECOME A POPULAR APERITIVO OPTION

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